The Client
Path with Art fosters the restoration of individuals, groups, and society from the effects of trauma through arts engagement and community building.
My Role
- Managed and expanded social media presence for Path with Art, driving awareness of organizational activities, acknowledging partners, and increasing website traffic.
- Initiated the development of a communication strategy, using print, digital, and social media platforms to effectively communicate programs, events, and achievements to stakeholders and the public.
- Produced monthly newsletters featuring Participant Artist stories and messaging for major donors like Amazon, while overseeing pathwithart.org site maintenance.
- Coordinated various marketing materials, including brochures and annual reports, wrote press releases, managed press outreach, and represented PwA at partner events, including support with Capital Campaign fundraising communications, highlighting featured guest speaker Shankar Vedantam, the host of the Hidden Brain podcast.
Accomplishments
Key accomplishments include developing and implementing a social media campaign promoting PwA’s annual fundraiser Art Transforms in Seattle, featuring guest speaker Shankar Vedantam, the host of the Hidden Brain podcast. Collaborating with CEO and Development Manager to inform the design of interactive Annual Report and designing the full report.